But here is a tutorial for how to do a shiny text animation:
Animation works because of the Phi phenomenon (technically, animation is generated by Beta Movement, but I'm not going there for now). This means that to make anything animated, you just need small enough increments of change at a quick enough flip rate between images to work.
So, I quickly created this image:
Then I went through and on different layers made little slashes of yellow.
Once I had twenty layers with slashes a little ways apart, I saved each one as it's own image.
I dropped all these into Picasion.com and discovered they allowed for a max of 10 images. If they allowed for more, the following animation would have been much smoother.
So there you have it: An introduction to very simple shiny text animation.
Your Media Production Mentor